Feature lead

Definition

A feature lead is an engaging and descriptive opening sentence or paragraph in sports writing that sets the stage for the story, often emphasizing a specific moment, character, or event. Unlike a traditional lead that gets straight to the facts, a feature lead aims to draw readers in with vivid imagery or emotional depth, creating an emotional connection to the story.

5 Must Know Facts For Your Next Test

1. Feature leads often start with an interesting anecdote or a surprising fact that piques the reader's curiosity.
2. This type of lead allows for a more creative approach to storytelling, often appealing to emotions rather than just delivering information.
3. Feature leads can vary in length and style, depending on the tone of the article and the audience it aims to engage.
4. They are particularly effective in profiles, game recaps, and human-interest stories, providing a deeper insight into athletes or events.
5. Using strong verbs and sensory details can enhance a feature lead, making it more compelling and memorable.

Review Questions

• How does a feature lead differ from a traditional lead in sports writing?
  • A feature lead differs from a traditional lead by focusing on engaging storytelling rather than just presenting facts. While a traditional lead quickly gets to the main point of an article, a feature lead draws readers in with descriptive language, emotional appeal, or interesting anecdotes. This approach invites readers to connect with the narrative on a personal level, making them more invested in the story being told.
• What elements should be included in a feature lead to make it effective and engaging for readers?
  • To create an effective feature lead, writers should include elements such as vivid imagery, emotional depth, and strong verbs. Starting with an intriguing anecdote or surprising fact can hook readers right away. Additionally, incorporating sensory details helps paint a picture of the scene or event, allowing readers to feel as if they are part of the experience. This combination captures attention and sets the tone for the rest of the piece.
• Evaluate how the use of a feature lead can impact reader engagement and storytelling in sports writing.
  • The use of a feature lead significantly enhances reader engagement by creating an emotional connection and inviting them into the narrative. This storytelling technique allows writers to go beyond mere reporting by evoking feelings and immersing readers in the experiences of athletes or events. As stories unfold through well-crafted feature leads, they become not only informative but also memorable and relatable, often leading to greater retention of information and interest in subsequent articles.

Related terms

Nut Graph: A paragraph that summarizes the main point of the story, often placed after the lead to clarify the article's focus.

Inverted Pyramid: A style of writing where the most important information is presented first, followed by supporting details in order of diminishing importance.

Color Writing: A style of writing that adds vivid details and descriptions to create a more immersive experience for readers.