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3.1 Types of interviews and their purposes

Citation:

Interviews are the lifeblood of journalism, providing essential information and perspectives. From quick news chats to in-depth profiles, journalists use various interview types to gather facts, explore issues, and tell compelling stories.

Choosing the right interview approach is crucial for effective reporting. Whether it's a rapid-fire news interview or a probing investigative conversation, journalists must adapt their techniques to fit the story, subject, and audience needs.

Interview Types in Journalism

News Interviews

  • Conducted to gather information and facts about a current event, issue, or story
  • Typically short, focused, and aim to provide the audience with the most important details
  • Often involve direct, specific questions (Who, what, when, where, why)
  • Require the interviewer to be well-prepared and knowledgeable about the topic
  • Examples: Interviewing a witness to a crime, a politician about a new policy, or a expert about a breaking news event

Profile Interviews

  • Focus on a specific person, often a public figure or someone with an interesting story
  • Goal is to provide an in-depth look at the subject's life, experiences, and perspectives
  • Often involve a mix of prepared and spontaneous questions
  • Require the interviewer to establish a rapport with the subject
  • Examples: Interviewing a celebrity about their career, a survivor of a traumatic event, or a community leader about their work

Feature Interviews

  • More extensive and explore a particular topic, trend, or issue in greater depth
  • Often involve multiple sources and aim to provide a comprehensive understanding of the subject matter
  • Require the interviewer to have a deep understanding of the subject and ask probing, open-ended questions
  • May involve additional research and fact-checking to ensure accuracy and context
  • Examples: Interviewing multiple experts about a complex social issue, exploring a cultural trend through various perspectives, or investigating a historical event

Opinion Interviews

  • Seek to gather the subject's thoughts, beliefs, and views on a specific topic
  • Often used in opinion pieces, editorials, or to provide commentary on current events
  • Require the interviewer to ask questions that encourage the subject to express their opinions
  • Interviewer must be prepared to challenge or follow up on the subject's responses
  • Examples: Interviewing a political pundit about an election, an activist about a controversial issue, or a thought leader about a societal trend

Investigative Interviews

  • Conducted as part of an in-depth investigation into a particular issue or story
  • Aim to uncover new information, expose wrongdoing, or shed light on a complex topic
  • Require the interviewer to be persistent, skeptical, and prepared to ask tough, probing questions
  • May involve confidential sources, leaked documents, or other sensitive information
  • Examples: Interviewing whistleblowers about corporate misconduct, investigating government corruption, or exposing human rights abuses

Characteristics of Interview Types

Goals and Objectives

  • News interviews aim to gather the most important facts and details about a current event or story
  • Profile interviews provide a comprehensive understanding of the subject's life, experiences, and perspectives
  • Feature interviews explore a topic, trend, or issue from multiple angles and provide in-depth insights
  • Opinion interviews focus on gathering the subject's thoughts, beliefs, and views on a specific topic
  • Investigative interviews uncover new information, expose wrongdoing, or shed light on a complex topic

Interviewer Preparation and Approach

  • News interviews require the interviewer to be well-prepared and knowledgeable about the topic
  • Profile interviews involve a mix of prepared and spontaneous questions and require establishing rapport
  • Feature interviews demand a deep understanding of the subject matter and the ability to ask probing questions
  • Opinion interviews require questions that encourage the subject to express their opinions and challenge their responses
  • Investigative interviews necessitate persistence, skepticism, and the willingness to ask tough questions

Length and Depth of Coverage

  • News interviews are typically short and focused on the most important details
  • Profile interviews are more in-depth and provide a comprehensive look at the subject's life and experiences
  • Feature interviews are extensive and explore a topic from multiple angles, often involving multiple sources
  • Opinion interviews vary in length depending on the format and purpose, but focus on the subject's views
  • Investigative interviews may be lengthy and involve extensive research and fact-checking

Choosing the Right Interview

Evaluating the Story and Information Needs

  • Consider the nature of the story and the information you hope to gather
  • Determine if it's a breaking news event requiring quick, factual information or a complex issue demanding in-depth exploration
  • Assess the desired outcome of the interview and the type of content you hope to produce (inform, explain, investigate, persuade)

Assessing the Subject and Their Role

  • Evaluate the subject of the interview and their role in the story
  • Determine if it's a public figure warranting a profile, an expert providing insights, or a witness offering a firsthand account
  • Consider the subject's availability, willingness to participate, and potential biases or conflicts of interest

Considering Time and Resource Constraints

  • Assess the time and resources available for the interview and the story
  • Some interview types (investigative, feature) may require more time and preparation than others
  • Determine if multiple interviews or sources are needed to provide a comprehensive understanding of the topic
  • Balance the depth and breadth of coverage with the practical constraints of the assignment

Ethics of Interviewing

Honesty, Integrity, and Transparency

  • Conduct all interviews with honesty, integrity, and respect for the subject's rights and privacy
  • Be transparent about your intentions and avoid deception or misrepresentation
  • Clearly identify yourself as a journalist and explain the purpose and scope of the interview
  • Obtain informed consent from the subject and respect their right to decline or end the interview

Accuracy, Fairness, and Balance

  • Strive for accuracy, fairness, and balance in your reporting, even under tight deadlines or high-pressure situations
  • Verify information provided by the subject and seek additional sources or perspectives if necessary
  • Be mindful of the potential impact of your reporting on the subject and their loved ones, especially in sensitive situations
  • Provide context and background information to help the audience understand the significance of the story
  • Be prepared to protect confidential sources and navigate legal and ethical challenges, particularly in investigative interviews
  • Understand your rights and responsibilities as a journalist, including shield laws and ethical guidelines
  • Consult with editors, legal experts, or professional organizations when facing difficult ethical decisions
  • Be willing to stand by your reporting and defend your work if challenged or criticized