Voicer

Definition

A voicer is a type of radio news report that includes a short, personal commentary or opinion from a reporter, typically delivered in their own voice. This format allows reporters to express their thoughts and insights on a particular news story, creating a more engaging connection with the audience. Voicers often emphasize the reporter's perspective, making them a unique addition to standard news reporting.

5 Must Know Facts For Your Next Test

1. Voicers are typically 30 seconds to 2 minutes long and focus on delivering personal insights about news events.
2. Unlike standard news reports, voicers allow reporters to incorporate their opinions, making them more subjective.
3. Voicers can be used to humanize a story by connecting the audience with the reporter's personal experiences or emotions related to the news.
4. They are often aired in segments where quick commentary can enhance the overall storytelling of a broadcast.
5. Voicers help build rapport between reporters and listeners by adding a unique voice and perspective to news coverage.

Review Questions

• How does a voicer differ from traditional news reporting in radio journalism?
  • A voicer differs from traditional news reporting by allowing reporters to share their personal opinions and insights on a story, rather than just presenting the facts. While standard reports focus on delivering unbiased information, voicers add a subjective element that reflects the reporter's perspective. This difference creates a more engaging experience for listeners as it connects them emotionally to the story through the reporter's voice.
• In what ways can voicers enhance listener engagement during radio broadcasts?
  • Voicers can enhance listener engagement by providing a personal touch that makes news stories feel more relatable. By sharing their thoughts and feelings, reporters can humanize the news and help audiences connect emotionally with events happening around them. Additionally, voicers often reflect current events in a way that resonates with listeners' own experiences, making the content more impactful and memorable.
• Evaluate the role of voicers in shaping public perception of news stories in radio journalism.
  • Voicers play a significant role in shaping public perception by offering unique perspectives that can influence how audiences understand and react to news stories. By presenting personal insights and emotions, reporters can frame issues in ways that evoke empathy or provoke thought among listeners. This subjective approach can lead to deeper discussions about important topics and potentially sway public opinion, making voicers an influential tool within radio journalism.

Related terms

Soundbite: A short, memorable quote or snippet from an interview or speech that encapsulates the main point or emotion of the message.

Anchor: A person who presents news stories and introduces reports on a radio or television program, often serving as the primary voice of the broadcast.

News package: A complete audio or video report that includes narration, interviews, soundbites, and sound effects, providing a comprehensive look at a specific news story.