Memetic warfare refers to the use of memes as a strategic tool in conflict, where ideas, symbols, or cultural phenomena are spread deliberately to influence perceptions, behavior, and beliefs of groups or individuals. This form of warfare leverages the rapid dissemination of digital content to shape narratives and manipulate public opinion, often transcending traditional forms of communication. By utilizing humor, irony, or powerful imagery, memetic warfare can engage audiences and create significant shifts in societal norms and attitudes.
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