Blinding is a technique used in experimental design where participants, researchers, or both are kept unaware of certain aspects of the study to reduce bias and ensure more reliable results. This practice is crucial in maintaining the integrity of the research findings by minimizing the influence of expectations and preconceived notions on the behavior of participants and the interpretation of data. Blinding helps establish a clearer cause-and-effect relationship by controlling for variables that might otherwise skew the outcomes.
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