Press kits are informational packages prepared for journalists and media professionals, designed to provide essential details about a company, product, event, or service. They typically include press releases, background information, high-resolution images, and other relevant materials that help the media create accurate and informative stories. Press kits play a vital role in public relations by facilitating communication between organizations and the media, helping to shape public perception and generate publicity.
congrats on reading the definition of press kits. now let's actually learn it.