Professional Selling
Innocent misrepresentation refers to a false statement made by a seller that they believe to be true and have no intention to deceive the buyer. This occurs in sales situations where the seller is unaware that their information is incorrect, yet it still leads to a misunderstanding about the product or service. The implications of innocent misrepresentation can impact the legal responsibilities of both parties, particularly regarding the enforcement of sales contracts and potential remedies available to the aggrieved party.
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