Electoral poll

Definition

An electoral poll is a survey conducted to gauge the preferences of potential voters before an election. It aims to predict which candidates or parties are leading and how specific issues are influencing voter behavior.

Related terms

Voter Turnout:

The percentage of eligible voters who cast a ballot in an election.

Political Campaign: An organized effort which seeks to influence the decision making process within a specific group.

Opinion Poll: A survey of public opinion from a particular sample, designed to represent the opinions of a population by asking respondents about their perceptions, beliefs, or preferences