VF Corporation

Definition

VF Corporation is a global leader in branded lifestyle apparel, footwear, and accessories, with a diverse portfolio that includes brands like Vans, The North Face, and Timberland. The company specializes in designing, manufacturing, marketing, and distributing products that appeal to consumers worldwide.

Related terms

Brand Portfolio: A collection of distinct brands owned by a single company, designed to cater to different market segments.

Market Segmentation:

The process of dividing a broad consumer or business market into sub-groups based on some type of shared characteristics.

Global Distribution: The strategy of making a product or service available across the world or in specific international markets through effective logistics and supply chain practices