Communication Research Methods

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Barney Glaser

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Communication Research Methods

Definition

Barney Glaser is a sociologist best known for co-developing grounded theory, a systematic methodology in social science for generating theories from qualitative data. His work emphasizes the importance of collecting data and generating theories through an iterative process, allowing for a more organic understanding of social phenomena.

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5 Must Know Facts For Your Next Test

  1. Barney Glaser published 'The Discovery of Grounded Theory' in 1967 with Anselm Strauss, establishing the foundational principles of grounded theory methodology.
  2. Glaser's approach emphasizes an inductive reasoning process, meaning that theories are derived from data rather than testing pre-existing hypotheses.
  3. He introduced the idea that researchers should remain open to unexpected findings, allowing the data to guide the development of theories.
  4. Glaser's work contrasts with other approaches that may impose predetermined frameworks on research, advocating for a more flexible and emergent analysis.
  5. He has contributed significantly to qualitative research methods, influencing how social scientists approach data collection and analysis.

Review Questions

  • How did Barney Glaser's contributions influence qualitative research methodologies?
    • Barney Glaser's contributions significantly shaped qualitative research by introducing grounded theory as a systematic approach for generating theories from qualitative data. His emphasis on an inductive process allows researchers to discover patterns directly from their data without imposing preconceived notions. This flexible approach encourages researchers to be responsive to the complexities of social phenomena, leading to richer insights.
  • Compare and contrast Glaser's grounded theory with traditional hypothesis-driven research approaches.
    • Glaser's grounded theory differs from traditional hypothesis-driven research in that it begins with data collection rather than starting with a hypothesis to test. While traditional methods often seek to confirm or reject pre-existing theories, grounded theory encourages the emergence of new theories from the data itself. This shift in focus allows for more nuanced understanding and adaptation as new insights arise during research.
  • Evaluate the impact of Barney Glaser's work on contemporary social science research practices and methodologies.
    • Barney Glaser's work has had a profound impact on contemporary social science by legitimizing qualitative methodologies and emphasizing the value of theory generation from real-world data. His insistence on the constant comparative method and theoretical sampling has transformed how researchers approach their work, leading to more robust and relevant findings in various fields. As a result, Glaser's influence is evident in modern qualitative research, where flexibility and responsiveness are prioritized over rigid frameworks.
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