Business Fundamentals for PR Professionals
The Juglar cycle refers to the economic fluctuations that occur over a period of about 7 to 11 years, primarily influenced by changes in investment and business activity. Named after French economist Clément Juglar, this cycle highlights the regular patterns of expansion and contraction within an economy, showcasing how periods of economic growth can lead to overinvestment and, eventually, downturns. Understanding this cycle helps in analyzing the broader business cycles and their effects on various sectors of the economy.
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