Asch's Conformity experiment is a classic social psychology experiment conducted by Solomon Asch in the 1950s. It demonstrated how individuals tend to conform to group norms, even if those norms go against their own judgment or beliefs.
Related terms
Groupthink: This term refers to the phenomenon where members of a group prioritize harmony and consensus over critical thinking, often resulting in poor decision-making.
Obedience: This term describes compliance with an authority figure's commands or orders, even if they violate personal conscience.
Peer pressure: Peer pressure is when individuals feel influenced by their peers to conform to certain behaviors, beliefs, or attitudes in order to fit in or avoid rejection.