Gender in Modern American History

🙋🏽‍♀️Gender in Modern American History Unit 11 – Gender and the Conservative Backlash

The conservative backlash against feminism in the late 20th century marked a significant shift in American gender politics. This movement, led by figures like Phyllis Schlafly, opposed feminist goals and advocated for traditional gender roles and family structures. Conservative groups like the Religious Right and New Right coalition pushed back against feminist gains, fighting the Equal Rights Amendment and promoting "family values." This backlash shaped debates on issues like abortion, women's rights, and LGBTQ+ equality, influencing policy and cultural attitudes for decades.

Key Concepts and Terminology

  • Antifeminism involves opposition to the goals and principles of the feminist movement, often rooted in traditional gender roles and beliefs
  • The New Right refers to a coalition of conservative political groups that emerged in the 1970s, emphasizing traditional social values and free-market economics
    • Included the Religious Right, neoconservatives, and libertarians
  • Backlash describes a strong negative reaction to social or political change, in this context, resistance to feminist gains and gender equality progress
  • Traditional gender roles prescribe distinct expectations and responsibilities for men and women based on cultural norms and beliefs
    • Examples include men as breadwinners and women as homemakers
  • The Moral Majority was a prominent conservative political action group founded in 1979 by Jerry Falwell, focusing on social issues and "family values"
  • Pro-family movement advocated for policies and cultural values that promoted traditional nuclear family structures and gender roles
  • The Equal Rights Amendment (ERA) was a proposed constitutional amendment to guarantee legal equality regardless of sex, which faced conservative opposition

Historical Context

  • The 1960s and 1970s witnessed significant social and cultural changes, including the women's liberation movement, sexual revolution, and civil rights activism
  • Feminist activism challenged traditional gender norms and advocated for women's rights in areas such as employment, education, and reproductive freedom
  • Roe v. Wade (1973) legalized abortion nationwide, sparking ongoing debates about reproductive rights and moral values
  • Economic shifts, such as deindustrialization and the rise of the service sector, altered traditional male breadwinner roles and family structures
  • The Cold War and fears of communism fueled conservative anxieties about social stability and traditional values
  • Changing family dynamics, including rising divorce rates and single parenthood, contributed to concerns about the erosion of traditional gender roles

Roots of Conservative Gender Ideology

  • Conservative gender ideology often draws from religious beliefs, particularly conservative Christianity, emphasizing biblical gender roles and family structures
  • Essentialist views of gender argue that men and women have inherent, biologically determined differences in abilities, traits, and social roles
  • Separate spheres ideology assigns women to the domestic realm of home and family, while men occupy the public sphere of work and politics
  • Concerns about the decline of the traditional nuclear family and the perceived breakdown of social order fuel conservative gender politics
  • Nostalgia for an idealized past, often the 1950s, informs conservative visions of proper gender roles and family life
  • Resistance to feminist critiques of patriarchy and male dominance shapes conservative defenses of traditional gender hierarchies
  • Anxieties about changing masculinities, such as the "crisis of masculinity" narrative, contribute to conservative gender discourse

Major Conservative Movements and Figures

  • Phyllis Schlafly, a prominent conservative activist, led the successful campaign against the Equal Rights Amendment, arguing it would undermine traditional gender roles
  • The Religious Right, exemplified by organizations like the Moral Majority and Focus on the Family, promoted conservative Christian values and opposed feminist goals
  • The New Right coalition brought together various conservative groups to push for traditional social values and free-market economics
  • Republican politicians like Ronald Reagan and George H.W. Bush embraced conservative gender politics and appointed conservative judges
  • Conservative think tanks, such as the Heritage Foundation and the American Enterprise Institute, provided intellectual support for conservative gender ideology
  • The Promise Keepers, a Christian men's organization founded in 1990, promoted male leadership and traditional gender roles within families
  • Independent Women's Forum, founded in 1992, advocated for conservative women's interests and critiqued feminist positions

Media and Cultural Representations

  • Conservative media outlets, such as Fox News and talk radio, amplified conservative gender messages and critiques of feminism
  • Antifeminist literature, like Marabel Morgan's "The Total Woman" (1973), promoted traditional gender roles and female submission to male authority
  • Backlash books, such as Susan Faludi's "Backlash: The Undeclared War Against American Women" (1991), analyzed media and cultural resistance to feminism
  • Advertising and popular culture often reinforced traditional gender stereotypes and roles, even as they incorporated elements of feminist empowerment
  • Conservative celebrities and public figures, such as Anita Bryant and Phyllis Schlafly, used their platforms to promote traditional gender values
  • Debates over women's representation in media, such as the portrayal of working mothers and sexual content, reflected competing gender ideologies
  • Conservative opposition to the Equal Rights Amendment (ERA) successfully prevented its ratification, arguing it would disrupt traditional gender roles and social structures
  • Abortion became a key political issue, with conservatives advocating for restrictions or bans on the procedure as a matter of moral values and "fetal rights"
  • Conservatives pushed for policies promoting heterosexual marriage and traditional family structures, such as the Defense of Marriage Act (DOMA) in 1996
  • Affirmative action programs aimed at increasing women's opportunities faced conservative resistance as a form of "reverse discrimination" against men
  • Controversies over issues like sex education, contraception access, and LGBTQ+ rights reflected competing visions of gender and sexuality
  • Conservative appointees to the Supreme Court, such as Antonin Scalia and Clarence Thomas, shaped legal decisions on gender-related issues
  • Welfare reform efforts, such as the Personal Responsibility and Work Opportunity Reconciliation Act (1996), disproportionately affected low-income women and reinforced traditional gender expectations

Impact on Gender Equality Progress

  • The defeat of the Equal Rights Amendment was a significant setback for constitutional guarantees of gender equality
  • Conservative backlash slowed or reversed progress on issues like abortion rights, pay equity, and workplace discrimination protections
  • The promotion of traditional gender roles and family structures limited women's opportunities and choices in areas like education, employment, and politics
  • Antifeminist rhetoric and stereotypes, such as the "angry feminist" trope, undermined public support for feminist goals and activism
  • Conservative policies and cultural messages reinforced gender inequalities and power imbalances, particularly for women of color and low-income women
  • The marginalization of feminist perspectives in media and political discourse narrowed the range of gender issues and solutions considered
  • Ongoing debates over issues like reproductive rights, sexual harassment, and gender identity reflect the enduring influence of conservative gender ideology

Contemporary Relevance and Ongoing Debates

  • Conservative gender politics continue to shape contemporary debates over issues like abortion, LGBTQ+ rights, and workplace equity
  • The #MeToo movement and renewed attention to sexual harassment and assault have sparked backlash and defensive reactions from some conservatives
  • Controversies over transgender rights, particularly in areas like school policies and sports participation, reflect ongoing tensions between gender equality and traditional gender beliefs
  • The conservative-leaning Supreme Court and federal judiciary have made decisions impacting gender-related issues, such as the Dobbs v. Jackson (2022) decision overturning Roe v. Wade
  • Conservative women politicians and activists, such as Sarah Palin and Marjorie Taylor Greene, have gained prominence while promoting traditional gender roles and opposing feminist positions
  • Debates over toxic masculinity, consent, and gender-based violence highlight the continued relevance of feminist analysis and the need to challenge patriarchal norms
  • Intersectional approaches to gender equality, which consider the overlapping impacts of race, class, and other identities, challenge both conservative gender ideology and limitations of mainstream feminist movements


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© 2024 Fiveable Inc. All rights reserved.
AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.