🤑AP Microeconomics Study Tools

Economics provides essential tools for understanding how individuals and societies allocate scarce resources. This unit introduces key concepts like scarcity, opportunity cost, and marginal analysis, which form the foundation of economic thinking. It also explores economic models and graphs used to visualize complex relationships. Supply and demand analysis is central to understanding market behavior and price determination. The unit covers market structures, consumer theory, production costs, and factor markets, providing a comprehensive overview of microeconomic principles. It also addresses market failures and government interventions, connecting theory to real-world applications.

Key Concepts and Definitions

  • Scarcity refers to the limited nature of resources relative to unlimited human wants and needs
  • Opportunity cost represents the next best alternative foregone when making a choice
    • Involves a trade-off between competing options
  • Marginal analysis examines the additional benefits and costs of incremental changes in behavior
  • Positive economics focuses on objective analysis and description of economic phenomena ("what is")
  • Normative economics involves subjective value judgments and policy prescriptions ("what ought to be")
  • Economic efficiency occurs when society's resources are allocated to maximize total surplus
    • Achieved when marginal benefit equals marginal cost
  • Comparative advantage arises when an individual or country can produce a good or service at a lower opportunity cost than others

Economic Models and Graphs

  • Production possibilities frontier (PPF) illustrates the maximum combinations of two goods an economy can produce given its resources and technology
    • Points on the frontier represent efficient production, while points inside the frontier indicate inefficiency
  • Circular flow model depicts the flow of resources, goods and services, and money payments between households and firms in an economy
  • Supply and demand model shows how market prices are determined by the interaction of buyers and sellers
    • Equilibrium occurs at the price where quantity demanded equals quantity supplied
  • Graphs are used to visually represent economic relationships and concepts
    • Include supply and demand curves, cost curves, and indifference curves
  • Shifts in curves versus movements along curves
    • Shifts are caused by changes in underlying factors (income, preferences, technology)
    • Movements occur due to changes in own price, holding other factors constant
  • Positive and negative relationships between variables
    • Positive relationship: variables move in the same direction (demand and income)
    • Negative relationship: variables move in opposite directions (demand and price)

Supply and Demand Analysis

  • Law of demand states that, ceteris paribus, quantity demanded falls as price rises
    • Demand curve has a negative slope
  • Law of supply states that, ceteris paribus, quantity supplied rises as price increases
    • Supply curve has a positive slope
  • Market equilibrium occurs at the intersection of supply and demand curves
    • Equilibrium price clears the market and equilibrium quantity is exchanged
  • Determinants of demand include price, income, prices of related goods, tastes and preferences, and expectations
  • Determinants of supply include price, input prices, technology, expectations, and number of sellers
  • Price elasticity of demand measures the responsiveness of quantity demanded to changes in price
    • Elastic demand (Ed>1)(|E_d| > 1), inelastic demand (Ed<1)(|E_d| < 1), and unit elastic demand (Ed=1)(|E_d| = 1)
  • Income elasticity of demand measures the responsiveness of demand to changes in income
    • Normal goods have positive income elasticity, while inferior goods have negative income elasticity
  • Cross-price elasticity of demand measures the responsiveness of demand for one good to changes in the price of another good
    • Substitutes have positive cross-price elasticity, while complements have negative cross-price elasticity

Market Structures and Firm Behavior

  • Perfect competition characterized by many buyers and sellers, homogeneous products, free entry and exit, and perfect information
    • Firms are price takers and face a perfectly elastic demand curve
  • Monopoly involves a single seller of a unique product with no close substitutes and high barriers to entry
    • Monopolist is a price maker and faces the market demand curve
  • Monopolistic competition combines elements of perfect competition and monopoly
    • Many sellers offering differentiated products with low barriers to entry and exit
  • Oligopoly consists of a few interdependent firms that strategically interact with each other
    • Products may be homogeneous (pure oligopoly) or differentiated (differentiated oligopoly)
  • Profit maximization occurs where marginal revenue (MR) equals marginal cost (MC)
    • In perfect competition, MR=P=MCMR = P = MC
    • In imperfect competition, MR<PMR < P and MR=MC<PMR = MC < P
  • Price discrimination involves charging different prices to different consumers for the same product
    • Requires market power, ability to segment the market, and prevention of resale

Consumer Theory and Behavior

  • Utility measures the satisfaction or benefit derived from consuming a good or service
    • Total utility is the overall satisfaction, while marginal utility is the additional satisfaction from consuming one more unit
  • Law of diminishing marginal utility states that marginal utility declines as more of a good is consumed
  • Indifference curves represent combinations of two goods that provide the same level of utility to a consumer
    • Downward sloping, convex to the origin, and do not intersect
  • Budget constraint shows the combinations of two goods a consumer can afford given their income and the prices of the goods
    • Slope equals the negative of the price ratio (Px/Py)(-P_x/P_y)
  • Consumer equilibrium occurs where the budget constraint is tangent to the highest attainable indifference curve
    • Marginal rate of substitution (MRS) equals the price ratio
  • Income and substitution effects explain how consumer behavior changes in response to price changes
    • Substitution effect: consumers substitute toward the relatively cheaper good
    • Income effect: change in purchasing power affects the quantity demanded

Production and Costs

  • Production function shows the maximum output that can be produced with a given set of inputs
    • In the short run, at least one input (usually capital) is fixed
  • Law of diminishing marginal returns states that as more of a variable input is added to a fixed input, marginal product eventually declines
  • Total cost (TC) is the sum of total fixed cost (TFC) and total variable cost (TVC)
    • TC=TFC+TVCTC = TFC + TVC
  • Average cost (AC) is total cost divided by the quantity of output produced
    • AC=TC/QAC = TC/Q
  • Marginal cost (MC) is the change in total cost resulting from producing one more unit of output
    • MC=ΔTC/ΔQMC = ΔTC/ΔQ
  • Short-run cost curves: MC intersects AVC and ATC at their minimum points
  • Long-run average cost (LRAC) curve is the envelope of short-run average cost (SRAC) curves
    • Economies of scale: LRAC falls as output increases
    • Diseconomies of scale: LRAC rises as output increases
    • Constant returns to scale: LRAC remains constant as output increases

Factor Markets and Income Distribution

  • Factors of production include land, labor, capital, and entrepreneurship
    • Factor prices are determined by supply and demand in factor markets
  • Derived demand: demand for a factor of production depends on the demand for the final good it helps produce
  • Marginal revenue product (MRP) is the additional revenue generated by employing one more unit of a factor
    • MRP=MP×PMRP = MP \times P, where MP is marginal product and P is the price of the output
  • Profit-maximizing condition for factor employment: MRP=MCMRP = MC of the factor
  • Wage determination in perfectly competitive labor markets
    • Equilibrium wage equals the marginal revenue product of labor (MRPL)
  • Monopsony: a single buyer in a factor market
    • Faces an upward-sloping supply curve and has the ability to set wages
  • Economic rent: payment to a factor of production in excess of its opportunity cost
    • Arises due to unique or scarce factors (talent, location)

Market Failures and Government Intervention

  • Market failure occurs when the market fails to allocate resources efficiently
    • Causes include externalities, public goods, and information asymmetries
  • Externalities are costs or benefits that affect third parties not involved in the market transaction
    • Negative externalities (pollution) lead to overproduction, while positive externalities (education) lead to underproduction
  • Public goods are non-rival and non-excludable
    • Free-rider problem leads to underprovision by the market
  • Information asymmetries occur when one party has more information than the other
    • Can lead to adverse selection and moral hazard problems
  • Government interventions to address market failures
    • Taxes and subsidies to internalize externalities (Pigouvian taxes)
    • Provision of public goods (national defense, infrastructure)
    • Regulations to address information asymmetries (product labeling, licensing)
  • Government failure: when government intervention leads to inefficient outcomes
    • Causes include rent-seeking, regulatory capture, and unintended consequences

Real-World Applications

  • Minimum wage laws: price floor in the labor market
    • Can lead to unemployment if set above the equilibrium wage
  • Rent control: price ceiling in the housing market
    • Can lead to shortages and reduced quality of housing
  • Antitrust policy: government intervention to promote competition and prevent monopolies
    • Includes blocking mergers, breaking up firms, and regulating natural monopolies
  • International trade: countries specialize based on comparative advantage
    • Trade barriers (tariffs, quotas) reduce the gains from trade and create deadweight loss
  • Environmental policy: addressing negative externalities from pollution
    • Carbon taxes, cap-and-trade systems, and regulations (emissions standards)
  • Health care markets: characterized by information asymmetries and positive externalities
    • Government interventions include subsidies (Medicare, Medicaid) and regulations (licensing, drug approvals)
  • Income inequality and redistribution: government policies to reduce income disparities
    • Progressive taxation, transfer payments (welfare, social security), and public provision of goods and services (education, healthcare)


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© 2024 Fiveable Inc. All rights reserved.
AP® and SAT® are trademarks registered by the College Board, which is not affiliated with, and does not endorse this website.